Dr Sonika Singh shares insights about the kinds of research and projects she works on as an academic specialising in digital marketing and data analysis. Sonika is a Marketing lecturer and Marketing Post Graduate Program Director at the UTS Business School. She has a PhD in Management Science from the University of Texas and an MBA from SIMS Pune.
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The music featured in this episode is ‘Whiskey Priest’ by Vape Dadz used with permission.